Tag Archives: wal mart

Wal-mart to label healthy foods…this is great news and what we are all about!

17 Feb

http://www.nytimes.com/2012/02/08/business/walmart-to-add-great-for-you-label-to-healthy-foods.html?_r=2

So this article is a few weeks old (thanks Mary Brown!) but still right on the money.  Wal-mart is taking the lead in healthy foods.  As cranberry growers, we know that we grow a healthy fruit.  Yes, it is a bit on the tart side, and yes it needs sweetening for all but the most stalwart.  Pick your sweetener, as they are all available.  We need to stop apologizing for the added sugar!  Sweeteners makes cranberry palatable  and cranberries are GOOD FOR YOU.  They are available in every combination.  Our goal at United Cranberry is to identify those products with high cranberry content…and we are working towards our seal of approval.  With the help of companies like Wal-mart, consumers are going to have all the information they need to make the right choice.

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we grow cranberries and what is it about fractionalization?

9 Jan

This is a repost of an earlier post.

 

This came across my news feed today ;http://www.smallcapnetwork.com/The-Next-Health-Trend-Get-Ready-for-Dietary-Supplement-Ingredients-and-Natural-Ingredients-CYAN-CDXC-COT/s/via/3414/blog/view/p/mid/1/id/20/

It is basically a story about the future of “natural” dietary supplements.

Fractionalization is all the rage…the scientists take apart fruits and vegetables…fractionalize…and then add them to whatever.  The question I have, and what we are trying to answer through fingerprinting, is what is a cranberry and when can you call something cranberry.  If you take the skin off and blow out the inside pulp, is it a cranberry?  If you take the seeds out and use just the seeds, is it a cranberry?  If you extract the PACs, is that cranberry? If there is some new amino acid or something that is found in cranberry and you take it out and add it to something else, is it cranberry?

As cranberry growers, our only product is cranberry.  We don’t make all the pills, powders, juice, etc, etc….others do.  We have to protect the cranberry name, because no one else will.  If someone tells you that they will, and they make finished products, they aren’t telling the truth.  They are making money for their stock holders, not you, the cranberry grower.  Oh and if you are a cranberry grower who is a stockholder, you’re just kidding yourself, long-term.

Don’t get me wrong here…. the companies who process and handle our fruit and make good, tasty products that millions of people enjoy are good companies run by really fine people.  I applaud them for their ingenuity and effort.  But it is possible that future growth and profits can have a negative effect on us, if they fractionalize our fruit to the point that they don’t need very much of it OR that they call it cranberry and it doesn’t act like a cranberry.  If they are going to call something cranberry, it should have the properties of a cranberry.  Am I missing something here?

We are going to all that we can do to keep people honest!

Old Orchard…now this juice has some cranberries in it!

8 Jan

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ok, so here is a 30% cranberry juice, sweetened by Truvia, so like 80 calories and lots of cranberry.  I think there are only one or two juices that have 30% cranberry…this one and the Wal-Mart private label.  Excellent.

Walmart juice

2 Jan

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Ok, so I’m checking out the Walmart light cocktail, and what do I see when I compare it my favorite Cranberry cocktail?  OS has upped the % of juice to a total of 50%. but added apple and grape juice to the blend for a total of 50%. the OS light product used to be 27%juice, all cranberry.  So if I want my cranberry, and I do, but I don’t want all the calories, what do I do?  I’ll be buying the Walmart brand.  This is the way I figure out the labels….since there are three juices and cranberry is the most, the amount of cranberry is somewhere between 16.5% and 49%.  Don’t know, cant tell.  Wish they would tell me.

little blurb on Cott

1 Jan

http://seekingalpha.com/article/316856-2-best-soda-companies-to-buy-now-3-to-avoid

Let’s hope this analyst is wrong!

about fractionalization

30 Dec

This came across my news feed today ;http://www.smallcapnetwork.com/The-Next-Health-Trend-Get-Ready-for-Dietary-Supplement-Ingredients-and-Natural-Ingredients-CYAN-CDXC-COT/s/via/3414/blog/view/p/mid/1/id/20/

It is basically a story about the future of “natural” dietary supplements.

Fractionalization is all the rage…the scientists take apart fruits and vegetables…fractionalize…and then add them to whatever.  The question I have, and what we are trying to answer through fingerprinting, is what is a cranberry and when can you call something cranberry.  If you take the skin off and blow out the inside pulp, is it a cranberry?  If you take the seeds out and use just the seeds, is it a cranberry?  If you extract the PACs, is that cranberry? If there is some new amino acid or something that is found in cranberry and you take it out and add it to something else, is it cranberry?

As cranberry growers, our only product is cranberry.  We don’t make all the pills, powders, juice, etc, etc….others do.  We have to protect the cranberry name, because no one else will.  If someone tells you that they will, and they make finished products, they aren’t telling the truth.  They are making money for their stock holders, not you, the cranberry grower.  Oh and if you are a cranberry grower who is a stockholder, you’re just kidding yourself, long-term.

Don’t get me wrong here…. the companies who process and handle our fruit and make good, tasty products that millions of people enjoy are good companies run by really fine people.  I applaud them for their ingenuity and effort.  But it is possible that future growth and profits can have a negative effect on us, if they fractionalize our fruit to the point that they don’t need very much of it OR that they call it cranberry and it doesn’t act like a cranberry.  If they are going to call something cranberry, it should have the properties of a cranberry.  Am I missing something here?

We are going to all that we can do to keep people honest!