Tag Archives: fruit juice labels

Lassonde Industries and social media

25 Apr

ok, so this has really nothing to do with cranberries, but a Lassonde alert came accross my computer and it really is interesting the extent to which Lassonde defended it’s brand and reaction folks had using social media.  So, if in the future United Cranberry is to promote/advertise/make people aware of those cranberry products with high cranberry content, are we going to get swift pushback? I’m thinking that we will.  Interesting.

http://www.intelegia.com/en/2012/04/25/the-lassondeoasis-dispute-the-impact-of-social-media/

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Wal-mart to label healthy foods…this is great news and what we are all about!

17 Feb

http://www.nytimes.com/2012/02/08/business/walmart-to-add-great-for-you-label-to-healthy-foods.html?_r=2

So this article is a few weeks old (thanks Mary Brown!) but still right on the money.  Wal-mart is taking the lead in healthy foods.  As cranberry growers, we know that we grow a healthy fruit.  Yes, it is a bit on the tart side, and yes it needs sweetening for all but the most stalwart.  Pick your sweetener, as they are all available.  We need to stop apologizing for the added sugar!  Sweeteners makes cranberry palatable  and cranberries are GOOD FOR YOU.  They are available in every combination.  Our goal at United Cranberry is to identify those products with high cranberry content…and we are working towards our seal of approval.  With the help of companies like Wal-mart, consumers are going to have all the information they need to make the right choice.

new clinical trial on cranberry juice and children sponsored by Ocean Spray

2 Feb

http://www.nutraingredients-usa.com/Research/Cranberry-shows-urinary-tract-benefits-for-children-Study

Isn’t it amazing that I can blog from 39,000 feet?  technology is amazing!  Anyway, the above is a new study just out on the effects of cranberry on children and UTIs.  Looks promising!

Juice makers are put on notice, and we have to agree….

1 Feb

http://cspinet.org/new/201202011.html This is an article about juice makers and how they put tiny amounts of something in a bottle and make health claims.  As cranberry growers, I think we would agree that our favorite, healthy berry should be front and center in many, many drinks.  MOST people can’t eat/drink cranberries “straight up” so to speak and need a little sweetener.  I say, choose your sweetener.  We all know that the bottlers use every type of sweetener out there…cane sugar, beet sugar, agave, apple juice, pear juice, Splenda, Truvia….just read the labels, people.  It is mostly on the label.  The only thing missing is how much cranberry is in the bottle!

The juice company experts have told me that they make juices that people like (they test the heck out of them) AND are affordable.  They also tell me that people SAY they want one thing (more nutrition) but make their purchases according to taste and price.  I think they are missing a whole bunch of people that want the juice companies to tell them straight up, what is in the bottle, how much of it and spell it out.  How about reallygoodjuice  branded juice with all the particulars on the bottle?  What do you think?

 

Where’s the Juice? Pom wonderful VS Ocean Spray

26 Jan

http://www.jdsupra.com/post/documentViewer.aspx?fid=44adf22e-107e-4402-9ced-bb4593ececcf

An interesting piece about the false advertising lawsuit between POM and Ocean Spray, which I’ve previoulsy reported that Ocean Spray won.

Info about the orange juice fungicide.

22 Jan

http://online.wsj.com/article/SB10001424052970204301404577172820620234712.html?grcc=5a325c40ba4a443f80a0e454e5f5fc3bZ10&mod=WSJ_hps_sections_health

 

The news keeps getting worse for orange juice

12 Jan

http://www.foxnews.com/health/2012/01/12/coke-says-it-found-fungicide-in-orange-juice/

yikes!  The news keeps getting worse.