Archive | November, 2013

Nice article about our sad situation

28 Nov

In an airport, everyone has time to blog:) Here is a really good article that reports on new developments in cranberry health science

27 Nov

An interesting article about reservatrol in cranberries!

27 Nov

Wisconsin Public Radio piece on water usage and cranberries, featuring some exceptional WI growers

27 Nov

Protected: Wisconsin Public Radio News

27 Nov

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Ocean Spray innovation

13 Nov

It’s only right that since Ocean Spray started this whole oversupply thing by going out to the growing areas 5 years ago and imploring growers- members AND independents- to plant, plant, plant, because “the industry needs your fruit”… they innovate our way out of this. Thanks Spray!

Webb-Pomerene act of 1918

10 Nov

I understand that some of the dried fruit producers in California uses this act to their mutual benefit. check if out

WOW! We sure can grow cranberries!

10 Nov

As the harvest winds down in Wisconsin and all over North America, it is becoming abundantly clear that we can grow cranberries. Back in February and again in August, growers and handlers came together at the CMC meetings to contemplate a grower set aside. Even when faced with the prospect of a huge Wisconsin crop and fruit in the freezer the CMC members voted down any grower set aside. Well now I would like someone, anyone to review the wisdom of that decision and tell everyone if in hindsight, it was a good idea or not. I know for a fact that we filled up every inch of freezer space in Wisconsin and parts of freezers in neighboring states with a nice, clean crop that growers worked very hard to grow. The price projections are horrifying to the independent grower and this will indeed move on to OS as well. Why do I think that is true?

In fact, by my calculations and information, Ocean Spray is expecting to receive a patronage crop of 7.2mm barrels, yet according to the notes in their financial statements, they’ve only once (!) in 15 years sold 5mm barrels of patronage fruit in a calendar year and that was 2008. Patronage cranberry barrels sold from 2000 thru 2012 only once reached 5,060,000 barrels. Every other year during that span it was below 5mm barrels. So 7mm barrels will be hard to digest and that doesn’t include the 100,000s of barrels that OS takes in from non members. How do they deal with it? A company the size and complexity of OS needs crop in reserve, by their own estimation 4mm barrels. So, some overage is ok, but their supply has been growing and growing. Only they themselves know how much they have over and above what they need. But they handle the situation by extending the length of their pools and the cost of holding the fruit has to depress the return in the pool. A more efficient way might be to, hey, decrease the amount of fruit they grow. In coordination with the rest of the industry. And Canada. Oh, that’s right! We have such a mechanism, it is called the CMC.

Please CMC members. Get some facts. Correct me if I’m wrong. And this isn’t all about Ocean Spray. We will all do better if we manage the size of the crop.

We need to take a hard look at a marketing order at the February meeting. And while we are at it, lets look at that Webb Pomerene act again.